Hey, I’m Caitlyn.

Unannounced (TBA) AA Co-op Open World Shooter
King Art Games (Independent AA studio with 100+ employees in Bremen, Germany)
Aug. 2023—Oct. 2024 (Remote)

• Overseeing UI/UX systems and implementation throughout the game

• Refining existing UI concepts and implementation in Unity

• Evaluating playtesting feedback to improve UX systems

• Establishing a branded UI style guide including colors, fonts, icon libraries, textures, design direction, and more

• Implementing WCAG 2.0 AA and CVAA Accessibility standards

Jan. 2017—Current (Remote)

• Absorb is an entrepreneurial endeavor that quickly scaled into a full-service creative agency. 

• Have achieved 2-3x growth year-over-year and maintained at least 75% profitability annually

• Management of all RFPs, RFIs, and RFQs

• Responsible for all client relations and brand management 

• Sourcing and leading teams of specialized contractors for creative and technical roles across strategic and creative teams

• Analyzing calculated risks to achieve business growth through new endeavors

• Responsible for general business management including company logistics, brand and identity management, business strategies and growth projections 

April 2022—November 2022 (Remote)

• Fostered innovative ideas to improve telehealth and in-person experiences for patients and providers across new and existing products and services

• Implemented strategic business plans and timelines for the launch of Rume Health

• Assisted in the migration of large-scale organization change including re-orgs, acquisitions, and the establishment of infrastructure to scale

• Responsible for the retirement of Covid Clinic’s web app and historical booking process. This effort spanned across 6 months to establish a new booking and data management process while designing and developing the new Covid Clinic v2.0 website. Collaborated closely with the Software Engineering and Product teams.

• Responsible for the launch of Rume Health’s online identity and website. We started with a microsite and worked on a 2 month turnaround time to launch Rume v1.0. 

• Established processes for change management, version control, and documentation for all web environments

Digital Campus Design and Infrastructure 
October 2018—April 2022 (Remote)

• Managed communication between design and development teams and introduced systems for clear communication and reporting

• Worked on the Rivet team to create a revolutionary design system in higher education

• Lead the design of quickly-implemented experimental digital products at the height of the C-19 pandemic

• Conducted extensive user research and testing on vital university products, systems and marketing spaces

• Wrote research documentation and findings reports for senior leadership

• Collaborated with the analytics team to inform data-driven decision making

• Hands-on UI/UX design for university websites

• See through of accessibility principles

• Information architecture and content management

August 2017—October 2018 (Indianapolis, IN)

• Client relations and support

• BD Medical Devices brand manager

• Eli Lilly brand manager

• Layout and creative graphic work on slide decks, white papers, and interactive PDFs

• Creation of visually interesting medical illustrations from basic scientific sketches

• UI/UX design for web portals and websites

• Management of all internal creative needs

October 2016—May 2018 (Remote & Indianapolis, IN)

• Marketing campaign management

• Creation of various print and digital promotions

• Implementation of promotional campaigns

• Maintained brand consistency across all materials